New Business Name, New Website

Wenonah Body Lab has undertaken the decision to rebrand for several compelling reasons that reflect our commitment to clarity, customer preference, and practicality. While we’ve loved being Wenonah Body Lab, we’ve found that simpler is better when it comes to names. That’s why we’re adopting the name you often refer to us as: Wenonah.

The primary motivation behind our rebranding initiative is to simplify our brand recognition and establish a more streamlined identity. By transitioning from Wenonah Body Lab to simply Wenonah, we aim to enhance our visibility and make it easier for our audience to identify and engage with us.

Second, our decision is informed by customer behavior and preference. Despite our formal name being Wenonah Body Lab, our customers commonly refer to us as Wenonah. This informal usage not only demonstrates a strong brand connection but also underscores the simplicity and familiarity associated with the name Wenonah.

Finally, practical considerations played a significant role in our decision-making process. The current domain name, wenonahbodylab.com, while descriptive, requires unnecessary effort to type and remember. By shortening our name to Wenonah, we streamline our online presence, making it more accessible and user-friendly for both current and potential customers.

In essence, the rebranding from Wenonah Body Lab to Wenonah represents a strategic move to align our outward identity more closely with our internal ethos and customer perceptions. This transformation not only reflects our commitment to evolution and growth but also positions Wenonah as a leading advocate for using all-natural and plastic-free body care products. By embracing this change, we aim to reinforce our brand’s values and strengthen our connection with our valued customers.